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THE EDITORIAL STAFF of Good Business International recommends books from authors dedicated to building better business practices for a better world.
by Peter Ressler & Monika Mitchell Ressler WINNER 2008 ERIC HOFFER AWARD - Best New Business Writing WINNER 2008 NEXT GENERATION INDIE AWARD - Best Non-Fiction Money gurus and Wall Street executives Monika and Peter Ressler examine the cultural revolution of "capitalism with a conscience" happening in modern business. Inspired by the heroism of NY firefighters after 9/11, the Resslers reveal how to replace survival-of-the-fittest capitalism with a new concept of responsibility-of-the-fittest. A practical guide for anyone searching for the soul of their work. (Reprinted from amazon.com) "Spiritual Capitalism is not an oxymoron. Read this book and prepare to be inspired."
— Marc Gunther, Fortune staff writer and author of Faith and Fortune (From Foreword) "The Resslers have crafted a new edition that is current, vital, and handsome to hold and read. It doesn’t flinch from the fact that parts of Wall Street have retreated from the noble example the blue-collar firefighters set. The Resslers view this inevitable backsliding with the equanimity that comes when one is at peace in a respite during a long journey of self-examination. Such wisdom is rare. This is a splendid book." — Reviewed by David Zweig, Viewpoint - World Business Academy RETURN TO TOP
Seven New Trends that Will Transform How You Work, Live, and Invest by Patricia Aburdene In Megatrends and Megatrends 2000, both number-one bestsellers, authors John Naisbitt and Patricia Aburdene predicted the shift from an industrial to an informational economy, the booming 1990s and the power of High Tech/ high touch. Today, information technology is a trillion-dollar sector. Today's business world is undergoing massive change. As corporate scandals, the tech bubble and a mistrustful public compel business to demonstrate ethics, trust and integrity, a grassroots movement of CEOs, investors, consumers and "ordinary" managers are living the ideology of Conscious Capitalism. Megatrends 2010 tells you how to capitalize on the changes ahead. Highly successful business leaders at all levels are themselves using a variety of consciousness transforming practices and encouraging their colleagues to affirm socially responsible values at work. As more people turn inward to embrace spirituality and values, leading-edge companies have discovered that social and environmental values enhance profit and productivity. Once in a great while a book comes along that challenges conventional wisdom and opens the floodgates to the future. Megatrends 2010's blend of meaning, morals and bottom-line economics celebrates the demise of Business as Usual and the birth of Conscious Capitalism. (Reprinted from amazon.com) RETURN TO TOP
By Marc Gunther You’ve read about the scandals at Enron, WorldCom and Tyco, about excessive CEO pay, about the outsourcing of American jobs. Behind those headlines lies a surprising, untold story: Corporate America is changing for the better. Faith and Fortune: How Compassionate Capitalism is Transforming Corporate America (Crown, 2004) tells the stories of the extraordinary business people who are leading the way and the admirable companies they have built. (Reprinted from amazon.com) RETURN TO TOP
By Stewart Friedman (Stew Friedman, founding director of the Wharton School’s Leadership Programs and its Work/Life Integration Project, and former head of Ford Motor’s Leadership Development Center.) Friedman gets “real” about how your work is affected by every aspect of your life. Friedman writes that developing the “whole person” makes business sense. Integrating the four parts of your life, work, home, community, and self maximizes “focus, energy, and productivity.” According to Stew Friedman and Total Leadership, you can have it all. (Reprinted from totalleadership.org) RETURN TO TOP
by Paul Hawken, Amory Lovins, and L. Hunter Lovins In this groundbreaking blueprint for a new economy, three leading business visionaries explain how the world is on the verge of a new industrial revolution-one that promises to transform our fundamental notions about commerce and its role in shaping our future. Natural Capitalism describes a future in which business and environmental interests increasingly overlap, and in which businesses can better satisfy their customers' needs, increase profits, and help solve environmental problems all at the same time. (Reprinted from barnesandnoble.com) RETURN TO TOP
“Global capitalism stands at a crossroads—facing international terrorism, worldwide environmental change, and an accelerating backlash against globalization. Today's global companies are at a crossroads, too: finding new strategies for profitable growth has never been more challenging. Both sets of problems are intimately linked, says Stuart L. Hart—and so are the solutions. This book transcends yesterday's stale debates about globalization, pointing the way toward a capitalism that's more inclusive, more welcome, and far more successful. But great ideas aren't enough. Hart presents on-the-ground techniques for transforming them into reality, helping leaders re-ignite innovation, growth, and profitability in their own businesses, starting today." (Reprinted from barnesandnoble.com) RETURN TO TOP
The world's most exciting, fastest-growing new market? It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done - profitably. What's more, companies aren't just making money. By serving these markets, they're helping millions of the world's poorest people to escape poverty. In the book, Prahalad presents 12 in-depth case success stories from India, Peru, Mexico, Brazil, and Venezuela. They range from salt to soap, banking to cellphones, healthcare to housing. You'll gain an unprecedented feel for what it takes to profit from BOP markets-and eliminate poverty at the same time. (Reprinted from barnesandnoble.com) RETURN TO TOP
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